BLOOMR.SG
Bloomr.SG (Mediacorp) is Singapore's top content creator network that supports and empowers over 150 local content creators
My role
Strategise to position us as a thought leader in the creative industry, as well as create content to support it. Same goes for Bloomr.SG's clients that are looking to run campaigns that can drive measurable business impact.
On top of that, I also lead partnerships with external partners. With schools, we work collaboratively as an industry partner to nurture aspiring media talents of tomorrow. For brands on the other hand, I focus on delivering value to them through Bloomr.SG's products and effective social content.
We give sharp insights and recommendations about the creative scene in Singapore.
Client campaigns
Crafted an award-winning campaign that organically appeals to people to create user-generated content and being recognised at the Effie Awards, MARKies and Singapore Media Marketing Awards.
Bloomr.SG content
Engaging content that achieved 6.19% engagement rate (more than 6x of industry average)
Link to full video: https://www.instagram.com/p/DPi2ZfTEXro/?hl=en
Partnerships
Building relationships with industry partners like brands and schools come in the form of collaborations like hosting social media workshops, co-assessing student modules etc
